10 Ways To Sell
More Appetizers
Use these pointers to double your appetizer sales and increase your tips!

And don't forget to check out these video and poster training materials!

 
Use key words like "popular","favorite" and famous": "One of our most popular appetizers is the breaded mozzarella stick served with our homemade marinara sauce. The stuffed jalapeno peppers are also extremely popular! Which one can I serve you?"
 
Greeters are salespeople too! They should recommend at least two appetizers, by name, to every guest they seat. For instance: "We've got a great selection of appetizers here. The breaded mushrooms are particularly good and the onion petals are always popular!" Practice the dialog every day with your greeters.
 
Combine appetizers with glasses of wine or specialty beers At a lower price than if you sold each item separately. Servers should highlight these values to the guests. "We also have a great combination special - a tall frosted glass of your choice of one of our fine micro-brews paired with either cream or cheddar stuffed jalapeno peppers for only $7.00. You'll save $2.00!
 
Recommend your favorites: My favorite appetizers are the cheese filled breaded ravioli and the Beer Battered Wisconsin cheese curds!
 
Train your servers to suggest appetizers immediately: "I'll get your beverages right away. You might like to take a look at our appetizer menu. The onion petals are served with our famous house dipping sauce and and the fresh cut zucchini sticks are always a hit!
 
Assume the sale. Never ask: "Do you want an appetizer?" Instead ask: "Which appetizer would you like with your margaritas tonight? The cream cheese jalapeno peppers are the perfect compliment of hot and cool flavors and go perfectly with your drinks!
 
Bartenders should consistently suggest appetizers to every bar guest: "I'll get your beers right away. You might like to look over our appetizer menu while I'm gone. The mozzarella salutes are my favorites!"
 
It's OK to suggest an appetizer after taking the entrée order: "Your entrees will be ready in about 15 minutes. Would you like some appetizers to get things started?"
 
Always suggest a variety of appetizers to parties of four or more So that they can "graze" before dinner. Use words like "popular" or "featured" when suggesting appetizers: "To get you started, you may want to look over the appetizer list. This evening the stuffed jalapenos are being featured.
 
Remember:
Suggesting and selling appetizers will DOUBLE your tips every shift. Work smarter not harder!